Second Life is an online community produced by Linden Labs and populated with people from all over the world. The community supports the vibrant interaction of individuals from all over the world, each interacting, creating products and delivering services on virtual land.
It is an important concept to understand that Second Life, while highly-graphical in presentation, is not a game it is an interconnected community of over 15 million residents, 1.2 million of them login regularly, many spending more than 100 hours a month online each and over 65,000 of them are online right now.
Many kinds of businesses are creating a presence in Second Life to connect with these residents, often as part of a broader online presence in social media, or because the demographics match what they need. As in any social media endeavor, connecting to the community in a meaningful way is important to your success.
The American Cancer Society represents one of the most successful communities in Second Life. With many successful events behind us, we are now looking to team with corporations who either are in Second Life or want to enter Second Life with the ability to connect with the community in a positive, meaningful way.
To support our sponsors in connecting to this powerful, vibrant community / market, the American Cancer Society in Second Life is offering various levels of corporate sponsorship for the 2011 Relay For Life of Second Life.
Sim Sponsor $250 US Donation
Your logo on RFL of SL event website,
Your name in "about land"
Your sign on your sim's Relay Info Station
Your name listed on appropriate RFL of SL Sim Crossing Sign(s)
Your business mentioned on Relay Radio Station during Relay
As you know we usually have several sponsorship levels, with varying rewards that come with each level. For this year's list please see: http://tinyurl.com/4kehe3o
While we hope that you will encourage many people to becomes sponsors, this opportunity is ONLY for the $250 USD Sim Sponsorship Level. It works this way.
1. You find an individual, group or business who wants to sponsor a Relay sim and give us their name. Please also ask them to contact us and mention your team name.
2. Once we have confirmation that the person you sent to us has paid, that person will get the stated rewards for the SIM Sponsorship level and YOUR TEAM will get $250 USD added to your team total once we're past kick-off.
We are telling you this now so you can both get our Relay sims sponsored AND add to your team total.
Mata Loire is in charge of Sponsorship Team Outreach and will be able to answer your questions as will I.
GO RELAY!
Sim Sponsorship FAQ
Q: What do I get for my $250 US?
A: See the list under "SIM" on the ACS website here--> http://tinyurl.com/4kehe3o
Q: Can I rename the sim I sponsor?
A: The sim names will be the same as last year, eg. RFL Hope, RFL Screening, RFL Persevere etc... Your name will appear AFTER the sim name in "about land."
Q: How many characters can my name be in "about land"?
A: It will vary according to sim name, but someplace between 25 and 45 characters, including spaces. Shorter is better as it is easier to read.
Q: If my sponsorship is credited to a team can that team be on the sim that I am sponsoring?
A: We will do our best. BUT there are an amazing number of things to take into consideration in assigning campsites to sims, so we can't promise.
Q: Can my sponsorship be "In Memory of..."?
A: Yes, we will have a certain percentage of the relay sims available for this. You might consider "Remembering ...." as a shorter option.
Q: If I was brought to you by a team when will the team get my sponsorship credited to their team total?
A: When we have confirmation from ACS that you have paid :)
Q: How do I pay?
A. There are 3 ways to pay - but please ensure that the payment is made by ONE individual per sim sponsorship
1. You can pay in lindens to the avatar, ‘relayforlife AmericanCancer.’ The cost is 67,500.
2. You can pay directly to ACS by check . You will receive a "snail-mail" form to send directly to ACS if you choose this option.
3. Or you can pay by credit card on the ACS website. If you choose this option please use the link on this page: http://main.acsevents.org/site/TR?fr_id=34810&pg=entry
so it gets credited to Second Life Relay. Choose the 'General Donation' link found under team & individual.
We do prefer the direct ACS option as it ensures that ALL of your donation goes towards funding the cure without LL transaction fees.
Q: What information do you need and how do you ensure my privacy?
A: In all cases we will need an email from you telling us when you have paid and how much. If you pay by check or credit card we will need your RL name, your city & state and amount of your contribution to enable ACS to pick out your donation from the other sponsors. Only Samara Barzane & ACS will have that information and will keep it secure and Samara will delete it at the end of Relay. Please email the information to Samara at shrimp6742@gmail.com
Q: What else will you need from me?
A. After your payment is confirmed we will ask for a logo for the website and inworld signage as well as a texture for the brochure ad. We will give you those specific requirements at that time.
If you have questions or need more information please just ask :)
Thank you so much for supporting RFL of SL and helping us fund a cure!
Samara Barzane Mata Loire
Sponsorship Chair Sponsorship Co-Chair
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